When Managing Data, You Are Better Off Staying Inside the Box

Posted by Abnesh Raina
September 03, 2014

Creativity is an essential element in ecommerce.  Consumers respond to compelling visuals, aspirational themes, and fashion fantasy.  While creativity often requires thinking outside the box, managing the enormous amounts of data flowing through the omnichannel simply requires more control – staying inside the box – and an adherence to standardization. 

 

At the Shop.org Read more


How to Better Engage the Mobile Customer

Posted by Abnesh Raina
August 14, 2014

At Shop.org’s recent Online Merchandising Workshop, one of the key takeaways was that retailers know mobile is the future in engaging the customer, whether millennials or baby boomers.  In the omnichannel environment, the channel that continues to gather influence as a potent force is mobile.  Mike Jones, PlumSlice SVP, Strategic Partnership, o... Read more


eCommerce Challenges For Omnichannel Retailers

Posted by Abnesh Raina
July 18, 2014

PlumSlice will be rolling up its sleeves and participating in Shop.org’s

Online Merchandising Workshop, July 21-23 in Rancho Palos Verdes, CA.  It is a hands-on experience in which PlumSlice is looking forward to showcasing its cloud-based product collaboration suite and trading ideas with attendees looking to improve their product management operations and increase ... Read more


Merging Brick and Mortar with Ecommerce: Getting Rid of Silos

Posted by Abnesh Raina
April 15, 2014

A Conversation with Mike Jones, PlumSlice SVP for Strategic Partnerships (Part 2)

 

Q.  Given your experience in coordinating multi-functional tasks in organizations, what are key internal challenges you’re seeing today in ecommerce?

A.  Many retail organizations continue to operate in silos; the online business is separate from their brick and mortar operation.  The inefficiency and ... Read more


Podcast: The OmniChannel Challenge: What Is The Problem?

Posted by Abnesh Raina
March 11, 2014

 

This podcast is a conversation with Abnesh Raina, founder of PlumSlice, and Robin Robinson, PlumSlice Vice President of Customer Suc... Read more


Enhance Your Mobile Customer Engagement with Better Product Information

Posted by Abnesh Raina
February 12, 2014

The 2013 holiday season experienced a record number of sales from mobile devices:  of the $601.8 billion in sales, $95.7 billion was generated online, and 16.6% of these sales were mobile. That’s not to say mobile shopping has reached perfection.  Read more


How to Improve Communication in Your Online Retail Organization

Posted by Abnesh Raina
February 05, 2014

Reailers are selling in an omnichannel environment in which consumers know the products that closely match their desires and want those latest products now. They also expect any channel they choose to shop in to have up-to-the-minute, accurate product information. It's easy to see the disconnect here between what consumers expect and how many internal teams are handling day-to-... Read more


Tune Up Your Internal Organization for Better Omnichannel Results

Posted by Abnesh Raina
January 29, 2014

At the National Retail Federation's Big Show earlier this month, retailers and analysts talked about creating a single customer experience, recognizing that ‘omnichannel’  or ‘cross channel’ left out the most important element: the person choosing to make a purchase.  Allen Smith, CIO of Lululemon, w... Read more


Five Mistakes (R)Etailers Dont Have to Make in 2014

Posted by Abnesh Raina
January 22, 2014

As news stories this holiday season told tales of late deliveries and kids’ Christmas presents painfully absent under the tree, FedEx, UPS and Amazon.com probably wished more people had taken advantage of early holiday shopping.  Online shopping promos and a short buying season combined to create delivery gridlock closer to Christmas and the tales of woe heated up the social media u... Read more