How to Better Engage the Mobile Customer

Posted by Abnesh Raina
August 14, 2014

At’s recent Online Merchandising Workshop, one of the key takeaways was that retailers know mobile is the future in engaging the customer, whether millennials or baby boomers.  In the omnichannel environment, the channel that continues to gather influence as a potent force is mobile.  Mike Jones, PlumSlice SVP, Strategic Partnership, o... Read more

Enhance Your Mobile Customer Engagement with Better Product Information

Posted by Abnesh Raina
February 12, 2014

The 2013 holiday season experienced a record number of sales from mobile devices:  of the $601.8 billion in sales, $95.7 billion was generated online, and 16.6% of these sales were mobile. That’s not to say mobile shopping has reached perfection.  Read more